I designed the brand identity, UX, IA and interaction for an iOS application called When! The app is a digital journal where you can capture private moments or share them in real-time with the people that matter most. When! is currently in private beta before we submit it to the App Store.

In 2002, I co-founded Raw Nerve, a London based design consultancy that helped brands and organisations build, nurture and engage with communities. Within eight years we became a leading consultancy with an international reputation. Our projects were referenced in the Mayor of Londonʼs cultural strategy, featured in NY Times and Italian Vogue and shared by bloggers around the globe. We invited key specialists with a diverse skill- set to collaborate under the Raw Nerve umbrella. I led a number of small internationally based teams to prototype and develop new online publishing products which focussed on niche services such as local, regional and international creative showcasing. I
also produced interactive experiences and motion graphics for web and broadcast. Clients included London Design Festival, University of the Arts London, Groundwork, Channel 4, Film Flex, ITV, Sony BMG, NHS, Sorrell Foundation, Tent London and The Princes Trust. We also provided white-label design services for other agencies with clients including Apple, VISA Siemens & Quintessentially.