Sarah Richcreek, owner of The Hot Cookie, came to me with her idea for an all-natural cookie company. She needed help with branding and marketing materials at first, and then a website design as the company grew. I came up with an identity that was modern with hints of retro styling. I did not want the look of the company to be overly cute, but rather be stylish yet approachable.
Over the past year and a half I have helped The Hot Cookie become a recognizable brand in Indianapolis with features in Metromix Indianapolis, Nuvo and the Indy Star, as well as features in Time Out New York, ReadyMade Magazine, Venus Zine, and a number of blogs mentions.