The Indiana Housing and Community Development Authority (IHCDA) was preparing for its annual media blitz to promote a number of major events occurring throughout the month of September. In order to properly promote these events and their other offering they needed a new website which would utilize their established brand and get visitors to the information they needed easily and quickly. They also needed the ability to showcase their PSAs and their vast library of documents, worksheets and links. With this website design I spent the majority of time re-organizing the information architecture so that it was logical and easy to find the content needed. I then used the existing brand elements to highlight information and move the viewer through the layout. The result is a site that is easy to navigate with information hierarchy, bold clean colors and clear titles.
www.877gethope.org
Homepage
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