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Bēhance

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I am an award-winning Product, Visual and User Experience Design Leader who drives commerce and deepens customer engagement by optimizing the perception of value in the creation of end-to-end, engaging, easy-to-use digital experiences and products. I thrive at exciting the world through insightful ideas, the highe… Read More
I am an award-winning Product, Visual and User Experience Design Leader who drives commerce and deepens customer engagement by optimizing the perception of value in the creation of end-to-end, engaging, easy-to-use digital experiences and products. I thrive at exciting the world through insightful ideas, the highest quality of work, solving complex problems, team engagement and entrepreneurial ethos. I inspire and influence on all levels. Guided by my results-oriented and natural talents, I lead in the production of experience designs that delight and engage the audience while having a strong underlying rationale to serve both business and customer needs.

BUSINESS COMPETENCIES: Entrepreneurship, Leadership, Talent Assessment, Aquisition and Guidance, Team Building and Brand Building Read Less
  • Senior Visual Designer / UX Designer
    Fiserv — Brookfield, WI, USA
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METHODOLOGY: User-Centered Design; Collaborative, Iterative, Design Thinking!
RESEARCH and ANALYSIS: User Studies, Contextual Inquiry, Competitive Analysis, Trends, Technology, Data, Business and Strategic Problem Identification, Empathy Mapping
DESIGN: Affinities, Hierarchies, Conceptual, Information Architecture… Read More
METHODOLOGY: User-Centered Design; Collaborative, Iterative, Design Thinking!
RESEARCH and ANALYSIS: User Studies, Contextual Inquiry, Competitive Analysis, Trends, Technology, Data, Business and Strategic Problem Identification, Empathy Mapping
DESIGN: Affinities, Hierarchies, Conceptual, Information Architecture, Task Flow, Wireframes and UI Specification, Prototyping, Iterative Review and Refinement
EVALUATION: Heuristic Review, Usability Testing, Comparative A/B Tests, Emotional/Desirability Evaluation and Quality Assurance. Read Less
LEADERSHIP: Creative, Strategic and Artistic Direction for experiences, products and brands. Development of end-to end visual identity systems for clear, consistent experiences and brand communication. Design rational to leverage across all channels, user touch points and marketing.
AESTHETICS: Compositions (lay… Read More
LEADERSHIP: Creative, Strategic and Artistic Direction for experiences, products and brands. Development of end-to end visual identity systems for clear, consistent experiences and brand communication. Design rational to leverage across all channels, user touch points and marketing.
AESTHETICS: Compositions (layout), Color, Typography, Shape, Size, Texture, Style, and Emotion; Visual Identity Systems, Iconography
CHANNELS: Digital, Print, Direct, Mobile, Cloud and Experiential, Grass Roots Read Less
Member Since: Jul 1, 2011