Undergraduate instructor for students in Portfolio Production, Publication Design, Graphics Studio 1, II, Graphic Design Narratives, Type 1 & II, Production Processes, and Advanced Independent Studies. Implementing class projects, syllabi’s and instructional presentations
and critiques.
• Successful applying graphic design best practices and inspiring 18 years of students work in a optimal learning environment.
• Instrumental in senior shows, career days, guest speakers, student recruitement and community-sponsored events.
• Developed innovative graphic design projects, employ a variety of ideas and problems solving techniques for production.
• Coordinated 27 students to compete in a retail window display design competition in collaboration with Amway and Ada Arts.
• Mentored student success winning AIGA Awards – 6 Gold Addy’s, 4 Best of Show, 20 Silver and 30 Bronze.
• Contract Furniture Magazine – Three first place student competition awards designed for KCAD advertising.
• Initiated packaging design competition for Coles Bakery – Millennial/GenZ target audience product launch.

Creative Director - Owner, 1984 – 2012 / Contract Designer 2012 – Present
Responsible for and, managed all aspects and operations of a graphic
design firm. Accumulated over two decades of experience working with
some of the world’s most well-loved artists and brands.

• A wealth of professional experience across branding, strategy, and production
• Leader in charge of account planning and development, new business pitches, strengthening client strategies with smooth
   implementation and long-term use.
• Proven ability to visualize, communicate and produce marketing materials with clarity and consistency.
• A considered, systematic approach working with smart studios and smarter clients.
• Single-handedly established Johnson Design Group as an award winning
and competitive design firm.
• Leader in charge of account planning and development, new business
pitches and strengthening client strategies which enable smooth implementation and long-term use.
• Proven ability to visualize, communicate and produce marketing materials with clarity and consistency.
• Managed, mentored and provided creative direction to a staff of designers, office managers, account staff and industry partners to deliver clients’ unique and creative solutions.

Streamlined in-house operations and increased production accuracy of account executives, art directors, production artists,
and an in-house photo studio.

• Launched new business markets resulting in 1.4 million united sales opportunities for the catalog industry.
• Spearheaded new market opportunities and business presentations.
• Prioritized brand strategy and creative in order to maintain budgets, streamline schedules and meet deadlines.
• Orchestrated proposals with national large volume printers, niche fabricators in executing client projects.
• Implemented new technology for micro-site promotional campaigns, on-line flip-books and e-commerce websites.
• Launced HTML campaigns and social media.

Identified branding, marketing and budget goals for non-for-profit organizations.

• Designed and directed marketing strategies that integrated branding and messaging efforts cost effectively.
• Oversaw all facets of the creative process, concept development and creative writing associated with new business pitches, client meetings and managing creative staff.
• Negotiated several strategic co-marketing and sponsorship partnership that increased market effectiveness and profitability through strategy sessions, brand positioning and capital campaigns.

Bachelor of Fine Arts in Graphic Design, May 2015