After a wealth of experience gained at 'Am I Collective', Catherine has started her solo illustration business, 'Gauché Illustration'. 'Gauché Illustration' specialises in illustration for advertising, branding, editorial and children’s books.
The 'Am I Collective' is a creative studio that offers a multi-faceted, collaborative service of illustration and animation to advertising agencies around the world. Here, specialising in digital painting, Catherine functioned as part of a dynamic, creative team of illustrators.
Gallery Designer & Administrator
At 'SMAC Art Gallery' Catherine was responsible for; in-house graphic design, maintaining the gallery website and mailing lists, assisting in the publication of catalogues and books, assisting in the organisation of gallery related events and exhibitions, organising and maintaining data and records of reference works, assisting gallery visitors and conducting sales.
Gauché Illustration & Design
Freelance Illustrator / Graphic Designer
As a freelance graphic designer Catherine has concluded various projects including; wine label design, corporate identity, brochure design, branding and advertising. Since graduating with a Master of Philosophy in Illustration in 2009 her main focus shifted to building an illustration career by writing and illustrating children’s picture books and creating educational illustrations, cartoons and paintings on commission to clients.
Junior Graphic Designer
Catherine’s duties where to conduct research, conceptualise and apply designs to newspaper and magazine advertisements, logos and branding (from corporate stationary to vehicle branding), page layout, and billboard graphics