Artist + Engineer.
Asks the right questions + Helps answer them.
Sees patterns + connections, colors + dimensions.
Synthesizes + Conceptualizes.
Thinks strategically + Creates tactically.
Learns voraciously + Teaches generously.
My primary goal is to increase the profitability of my clients’ businesses by … Read More
Artist + Engineer.
Asks the right questions + Helps answer them.
Sees patterns + connections, colors + dimensions.
Synthesizes + Conceptualizes.
Thinks strategically + Creates tactically.
Learns voraciously + Teaches generously.
My primary goal is to increase the profitability of my clients’ businesses by working closely with them to identify, analyze and dramatically improve the User Experience touchpoints that exist throughout all interactions with their customers, across all channels and devices. For over twenty years, I have worked as a creative strategist, director, designer, engineer and instructor, using the best principles and techniques of design thinking and creative problem solving to see hidden opportunities for branding & UX improvement, to develop strategies for digital transformation, and to create innovative, meaningful and elegant user-centric solutions that result in a significant return on investment for my clients.
Specialties: Creative/UX strategy & direction, brand strategy, visual/graphic design, user-centric/UX design, information architecture, interaction design, innovation, design thinking, creative problem solving, facilitation, seeing the big picture, asking questions, listening, identifying the true problem Read Less