OBSERVE.

objective
Choose an existing magazine and develop a concept of re-design with expression through experimental typography.
approach
As I was waiting for my flight to Houston, I bought a magazine to pass some time. While flipping through, I became frustrated because every other page was an advertisement. Was this the worst five dollars ever spent? I chose to re-design Nylon magazine and focus on articles as well as fashion advertisements to draw in my chosen audience. My demographic was young millennials with short attention spans. In order to get them to engage with every page of the magazine, I decided to eliminate any type of grid system to spark interest. Through various type treatments and an Instagram photo style, I was able to create interesting layouts that allowed teens spend more than ten minutes
with their five dollar magazine.


(AAU-graduate)
 
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This project is for GR 613 Type Experiments class in the Graphic Design Graduate School of Academy of Art University. This project is simply for learning how to typeset numerous amounts of text and doesn't act as the actual Denim version of Nylon Magazine. Some elements in this work may use purchased photos and Internet image resources. The copyright of those elements belongs to the original authors and are credited.
THE DENIM ISSUE
Published:

THE DENIM ISSUE

to use experimental typography to re-design a magazine of choice. I chose Nylon magazine and used the concept of taking your time when reading a Read More

Published: