new graduate campaigns
- valentine card and benefits mailer
The following pieces were created to market to alumni that graduated within the last five years. The result was an 81% overall increase in retention between May 2008 and May 2009. 
young alumni handbook
This handbook was created to inform and engage Texas Exes Young Alumni.
- did you know postcardsDirect mail pieces that listed different key facts about the University and Texas Exes.
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