- Metro HamburgMetro Hamburg is a communication concept for the public transport system in Hamburg. The central idea was to make public transport easier, faster and more efficiently by harmonizing about 30 different transit corporations in the metropolitan area into a new one .
New information and orientation signage leads to a brand identification throughout the transit zones. The metro-cross as a key-visual transports connectivity and identification. The type is borrowed by the shape of a tram. The colorful stream symbolizes the different lines and the forward motion of people.