"We want something fresh, clean, simple and eyecatching. We wanted a brand that would stand out from the crowd and that people would recognise". This was the task that was set to us by the people behind iwantatortoise.com

After many rounds of brainstorms and ideas, we managed to create the characters to represent the business, yet to have names, they play a vital role in the marketing materials. The focal point for the design work is the characters and the web address, their primary source for new enquires. A whole host of printed literature was designed and printed to help promote their venture.

A refresh to their online presence helped to promote the brand consistently from print to screen. Vehicle graphics and bespoke packaging are currently in development and are due to be added in the forthcoming months.

www.iwantatortoise.com