George Brianka's profile

iPee Address ~ iPhone App

iPee Address
Wherever you are - find a place to pee!
An app so simple, yet so powerful. Imagine being in the middle of Manhattan, or any other city and realizing you have to use the bathroom REALLY bad, but you can't find a place to go. What do you do? PANIC!!! Well, now you can be relieved knowing that no matter where you are, you can open iPee Address and you, will know where the nearest restroom is.

The app concept, the artwork and the art direction was all done by George Brianka. It's broken the Top Ten in the 100 Top Paid Apps in the iTunes Store under the Travel category and has been downloaded all across the United States, as well as Canada, Mexico, Australia, UK, Thailand, Sweden, Japan, France, India, Russia, and others. iPee Address was entered in the 2013 Cannes Lions International Festival of Creativity. It was also voted App of The Week August 2013 by 1010WINS New Radio in NYC.

Get it here!
Spec ad for Ipee Address using iPhone technology.
Viral campaign using borrowed resources.
Subway Poster
Guerrilla campaign
Two social memes done for Facebook. Results: 315% more followers.
Facebook post - is it real or photoshopped?
Postcard
Teaser viral campaign co-opting a famous graffiti artist's work.
Apple Store Invasion!
iPee Address ~ iPhone App
Published:

iPee Address ~ iPhone App

An app so simple, yet so powerful. Imagine being in the middle of Manhattan, or any other city and realizing you have to use the bathroom REALLY Read More

Published: