- bodor audio + identity
Identity design for a hungarian high-end hifi manufactory.
Hidden Characters, 2012
- The bodor audio + is a hungarian manufactory, that makes high-end hifi audio devices. All of their products are carefully verified, hand-made works. Their target is the unique design, the highest quality with the reaching of the clearest sounding.Their products can be customized, but characteristic in every case.
titillium typeface + product shape = customized font
Redesigned characters based on the shape of the product
The concept of the brand is based on the typical shape on their loudspeakers. The mark was created from this shape, which by turning it over shows an “o” letter. We reflected the character of this letter with the transformation of the typeface called Titillium. That’s how we created the unique font supply of bodor +.
- brand + equations = personalized identity
- It’s very important to have their own typeface, because we built the brand, by completing the bodor audio + brand name to 3 term equations. With these we can easily and variously express those indescribable moods, feelings, what a system like this can give us. Furthermore next to these there are extra layers as music.
- business cards
- branded wine gift