anselmo - Change For Children
Anselmo is dedicated to fostering the hopes of orphaned children through exposure, inspiration and confidence building both domestically and abroad. Pursuing anselmo’s mission entails a specific focus on artistic, educational and literacy development, spheres of influence that are usually ignored or insufficient as such. Psychology points to these units of expression essential in a child’s growth into adolescents and adulthood.
To help aid this organization with gaining notoriety I provided anselmo with a new and solidified brand identity, a stationary system to help make their mark and give them recognition when sending out letters for grant money, promotional pieces to get the public involved. As well as conceptual pieces that can show them what can be done as a awareness/fund-raising project, organizers for the projects that they currently use and will create in the future, a journal for the children to read, think, write and draw in and a video.