This is one of the first brand identity I've ever designed. It was a school assignment, and we were asked to create a complete brand identity for a random company. I came up with the company's name and concept, and developed it thoroughly.
- The idea
To represent a game company, I wanted the logo to portray creativity, flexibility and uniqueness.
- The drafts
I wanted to use the infinity symbol as the main concept behind the logo, so I played with different ideas.
- The logo and typography
- Application on items