As a leading global event and conference organiser with more than 20 years experience, and a turnover in excess of £28 million, WorldEvents manages and creates original events across the world. Their client list includes many major brand names including AOL, Astellas, Chanel, COI, Deloitte, GlaxoSmithKline, Heinz, Johnson & Johnson, L'Oreal, NHS and Philips. In 2009 they managed 340 events in over 40 countries for over 33,000 delegates.
We created an identity that encompassed the strategic positioning of the company and its values. The identity was rolled out to the company at their annual conference and it was implemented across all internal and external collateral, website, signage, and even clothing, to promote the brand's values to their staff and clients across a global basis. The final result is a modern, fresh, typographic brand identity that reflects the company's vision for the next stage of growth.