World Equestrian Games presented by John Deere
7% INCREASE IN ANNUAL SALES
7% INCREASE IN ANNUAL SALES
Affinity planned the marketing, sales and national activation for John Deere Company’s equine partnership with over 80 U.S. horse racetracks. The two year project included advertising, hospitality, on-site displays and creative for print and digital. Blake Pettigrew oversaw the operations and production of John Deere’s 20 annual events throughout the year.
SCREEN CAPTURES