Working Simply, Inc. is a management consultancy. Their mission is to bring productivity with passion back to the workplace. They do this by providing tailored solutions that help people to work smarter, not harder.
We worked with SweetRush
to design the branding system for Working Simply. We wanted to represent their methodology through three simple geometric shapes: circle, square, & triangle. One color from the primary palette represents each methodology so that it can be easily identified in the graphic materials.