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Bēhance

Wordless Recipe

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  • Wordless Recipe
    Thesis
  • Thesis Statement 
    Cookbooks are frequently complex and difficult to access due to the lengthy text based direction. Through the incorporation of pictographic communication forms and illustration a wordless cookbook can be developed that offers a unique cooking guide.

    The Process: Based on my thesis research regarding recipe design, I developed three guiding principles to redesign a unique cookbook. These guiding principles would allow the recipe to be more accessible and deliver a clear message to the readers.
    The Wordless Recipe Cookbook is aimed at teenagers and college students, who have a little knowledge of cooking. It contains 6 recipes- Tomato Bruschetta, Scrambled Egg & Smoked Salmon Bagel, Pizza Napolitana, Thai Style Beef Salad, Lasagna, and Bisque Style Chicken Stew- which ramge from simple and easy to complicated. The three guiding principles are: (1) set a clear visual language to make a clear distinction between&nbBased on my thesis research regarding Recipe Design, I developed three guiding principles to redesign a unique cookbook. These guiding principles would allow a recipe to be more accessible and deliver clear message to readers. Wordless Cookbook aims at teenagers and college students who have a little knowledge of cooking. It contains 6 recipes from simple and easy to bit complicate; Tomato Bruschetta, Scrambled Egg & Smoked Salmon Bagel, Pizza Napolitana, Thai Style Beef Salad, Lasagna, and Bisque Style Chicken Stew; with the principle of 1 setting a clear visual language to make a clear distinction between ingredients and cooking procedure, and to deliver straight message, 2 developing detailed pictogram and illustration to minimize potential confusion and to add visual excitement as well, and 3 understanding the scope of the dish: visualizing the different pieces to the overall recipe to help a cook managing cooking time by employing time line and diagram.

  • Developing Style
    I started working from the simplest recipe; Tomato Bruschetta. Left is the recipe from The Silver Spoon for The Children I took as a reference. First step was sorting out ingredients and tools then I did sketches to figure out the style that can communicate clear and simple. I explored different mediums, shape, dimension, and context of icon.
  • It is the first draft of the first page, that includes final dish and ingredients. I tried to combine graphic with illustration, however I realized one-dimensional flat graphic icons could cause confusion. Therefore I decided to create fresh ingredients by drawing in detail, making tools and basic-dry ingredients; such as salt and pepper; with graphic quality pictogram.
  • This is the revised draft of the first pannel. Style is established: watercolor, and graphic pictograms. Also ‘difficulty level’ is changed from yellow bar to chef knives.
  • Establishing Vocabulary
    I established vocabulary that anyone can understand through Illustration and graphic relationship. For the finishing dish and fresh ingredients, I thought they should be designed as much realistic as they are, thus I adopted watercolor illustration. And to distinguish from ingredients I used graphics for tools and cooking action. I also limited using only one color; light blue; on tools to separate from colorful fresh ingredients.

    Horizontally long format
    Understanding the scope of the dish

    Dividing steps by color
    Managing and planning time
    Multi-tasking

  • “+” and “→”
    Action and result

  • Procedure
    Action and result

  • Types of Action
    Combination of graphics and illustrations