Advertising for WizzAir airways. The brief was to sell extra legroom, reserved seats, travel insurance, priority boarding and large cabin bag while boarding.
I came up with the idea to put strange characters among the line of the ‘normal’ passengers, who can't fit in ordinary travel conditions, and need the above extras. They are more like members of a circus: a giant, siamese twins, a snake-charmer, an animal trainer and a running pocketwatch (ok, you don't see this one much at the circus...)
The print advertising comes together with a set of playing cards as a gift for passengers. I completed the character set of the ordinary passengers and the strange travellers with WizzAir cabin crew and the things on the sky. I made 20 illustrations for the cards, designed the typography, the signs and patterns.