Client
Faber & Faber
Project
Wine Secrets Book Launch Mailer
Design Agency
The Partners
The Brief
Announce a new book on the secrets of wine. Generate interest amongst wine critics and book retailers.
The Solution
Tell them in a secretive way. Send everyone a bottle of wine that reveals a hidden message on the reverse of the label
Faber & Faber
Project
Wine Secrets Book Launch Mailer
Design Agency
The Partners
The Brief
Announce a new book on the secrets of wine. Generate interest amongst wine critics and book retailers.
The Solution
Tell them in a secretive way. Send everyone a bottle of wine that reveals a hidden message on the reverse of the label