- Wiley Co. Icons / Identity
Corporate Identity / Icons
- Wiley Co is a small operation that creates specialty motorcycle and hot rod parts using a sand cast method that calls upon the traditional methods of manufacturing.
Seeking a hand rendered signature for their mark allowed for an identity that fit the company’s heritage and roots of the owner’s grandfather who cast aluminum motorcycle parts in the same manner. From the mark came the application of aluminum plates as well as stamps for all appropriately branded products.