People have forgotten how awesome Wild Turkey is.
A badass drink deserves an equally badass campaign, which is why Fly gave Wild Turkey it’s most forward campaign yet. With Fly’s help, Wild Turkey encouraged customers to “Give ‘em the Bird”, lending an unexpected twist to a classic gesture – and beverage. The campaign was deployed across all channels, most notably as a digital spot, on social media and in OOH.
Agency: Fly Communications, Art Director: Nathan Morey, Designers: Chris D’Angelo, Michael Gary, Copywriter: Dave Warren, Coding: Plamen Ivanov, Video: Matt Simko, Intern: Scott Walker