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Bēhance

Warby Parker

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  • Agency: Partners and Spade
    Creative Directors: Anthony Sperduti and Andy Spade
     
    Warby Parker's first tv commercial. 
  • A new brand film for Warby Parker. A celebration of the literary life as exemplifed by larger than life characters such as Norman Mailer and George Plimpton.
  • Below, experiential elements created for the Warby Parker flagship at 121 Greene Street.
  • Illustrated by Jason Polan, these reading maps have been so popular that all Warby brick and mortar locations will have a city and neighborhood-specific map created especially for them. 
  • Few people realized that a monk's finger was the first bookmark. Until now.