Brand identity developed for the Original Wanneroo Markets in Perth, Western Australia. As part of the program we've also created concepts for the Wanneroo Markets Pub, which we renamed to Market Bar.
We've focused on creating a brand that illustrates the natural, organic and authentic aspect of the Markets. Making use of textures and a loose illustration style that works in conjunction with a tone of voice that feels human and doesn't take itself too seriously.
The result is a modular brand, that is perfect for a client with budget constraints.