Wakefield has long been known as the ‘Merrie City’- a city renowned across the region for its pubs, bars, clubs and nightlife. Drinking habits have unfortunately changed over the years and recently there has been a major increase in alcohol misuse in Wakefield. Wakefield is not alone with this problem as large numbers of people in many towns and cities across the UK are suffering with similar problems. The modern-day drinking culture has resulted in the closure of pubs across the nation, and the consequent decline of the British pub culture.
The proposed scheme recalls the traditional, responsible drinking culture of Wakefield’s public houses. In response to the decline of local pubs and the increase in alcohol misuse in Wakefield, the proposed institute will undertake research, re-educate and rehabilitate people who have issues with alcohol. The scheme aims to capitalise on the social interaction between responsible drinkers and alcohol abusers within the setting of a craft brewery where research into new recipes for low and non alcohol drinks can be produced. The ingredients for many of the drinks are grown in adjacent fields around the building.
The building hovers over the Hebble Navigation Canal at the brink of the Westgate/Kirkgate pub crawl of Wakefield City Centre, setting it in a prime position to demonstrate responsible drinking culture and to ignite the revival of the Merrie City.