WHY Tee Design Competition
Work submission
Work submission
Submission for Tee Design Competition organized by WHY clothing beginning of 2012. The theme is One World, One Species of Enviromental element runs within it. There were 2 design submitted with different approach. This is to explore the emotional reaction to both aggressive and passive motives in the illustration shown.
1st Submission: The Only Evidence
The elements surrounding this are rather straight-forward visual that approach audience/viewer before a heading text to further follow up the message. Using one-liner to evokes possibilities which may at first be off-realistically yet creates the foundation of irony.
"DON'T LET THIS TEE BE THE ONLY EVIDENCE OF THEIR EXISTENCE"
The elements surrounding this are rather straight-forward visual that approach audience/viewer before a heading text to further follow up the message. Using one-liner to evokes possibilities which may at first be off-realistically yet creates the foundation of irony.
"DON'T LET THIS TEE BE THE ONLY EVIDENCE OF THEIR EXISTENCE"
DESIGN ON TEE
DETAILS
ILLUSTRATION
2nd Submission: OUR EARTH
The work for the 2nd submission is rather aggressive manner visually to approach the audience/viewer using both textual and illustrative juxtapose to represent the concept of singularity of chosen metaphor. The skull is the protective part in our body for the most important organ; the Brain. It is using this idea that human (skull) is here to protect the Earth (nature/ environment). We should protect and nurture, not using it but compliment it. Living together to an extend of parasitical system rather than prey and predator.
The text is there to spark what's already in our mind; the start of a statements from every individuals in regards to our Earth.
The work for the 2nd submission is rather aggressive manner visually to approach the audience/viewer using both textual and illustrative juxtapose to represent the concept of singularity of chosen metaphor. The skull is the protective part in our body for the most important organ; the Brain. It is using this idea that human (skull) is here to protect the Earth (nature/ environment). We should protect and nurture, not using it but compliment it. Living together to an extend of parasitical system rather than prey and predator.
The text is there to spark what's already in our mind; the start of a statements from every individuals in regards to our Earth.
DESIGN ON TEE
DETAILS
ILLUSTRATION
