- Client: Vivo (Mobile Phone Company from Brazil)
Agency: Euro RSCG Lisboa / São Paulo
Make an interactive experience using the social networks. When talking about phone service and the new phones that Vivo was on is portfolio.Solution:
Involve the users on the site in a 360 experience, the users that log in on the site using any of the most popular social networks in Brazil could comment on nine topics about the service and the phones.
The Logo should mutate as the user make comments about any of the nine topics.
The user´s that would make most comments our generated more comments on a phone would win that phone.