Identity & Beer Labels for Indslev Brewery
Based on the island of Fyn, Denmark, Indslev Brewery emphasizes its strong local connection. Shareholders and members of the board are all strictly local, and the owner represents the 11th generation of a family from a near-by farm. The actual brewery was originally built in the late 19th century by the owner's great
grandfather, who also ran it as a brewery until the mid-20th century. In 2006,
the buildings returned to family hands and they now house the modern version
of the family-run Indslev Brewery.
grandfather, who also ran it as a brewery until the mid-20th century. In 2006,
the buildings returned to family hands and they now house the modern version
of the family-run Indslev Brewery.
The swan is historically a much used motive in these parts, and has been chosen
to emphasize the local connection.
to emphasize the local connection.
::
Client: Indslev Brewery
Duration: 2005-2010
Co-owners: Hald Engel partner, Sofie Engel
Reponsibilities:
- design & art direction
Duration: 2005-2010
Co-owners: Hald Engel partner, Sofie Engel
Reponsibilities:
- design & art direction
- logo art work
- project management and presentations
Project included:
- visual identity
- beer labels
- stationary
- project management and presentations
Project included:
- visual identity
- beer labels
- stationary
– communication material
- website
- website
Recognition: The Danish Design Award 2009
From the process ..
