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Bēhance

Van der Biest Branding

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  • Van der Biest Brand
     
    Part of being a graphic artist is being able to evolve and renew yourself constantly. Van der Biest is the result of that process in me.
     
    I took the most important aspects that have an influence aesthetically on my designs, these being my latin american origin, in which I grew up and live for 21 years of my life, and also the European ancestry of my family reflected on the name of the brand. Even though I haven't been in contact with this roots it makes me deeply curious and drawn to it.
     
    Therefore, the brand gathers those two parts of my personal life as well as two of my professional passions: design and photography.
     
    It has also a different approach than other brands. It is made to change and adapt to the needs of the clients, without losing it's true and original essence.