Urban League of London
The Urban League of London's mandate is to enhance the quality of life in London by encouraging citizen participation in community and civic affairs, and by promoting, facilitating and initiating innovative projects that contribute to the community's well-being.
They came to us for a re-fresh on their logo – looking for imagery that would resonate with a new generation of involved Londoners.
As such, we wanted a mark that referenced the umbrella-like function of their mandate, but also quite literally pointed toward the various initiatives at work to make London a better city.
From there, we started to work on a new website that features an adaptive layout, clear calls to action for donors and new members, news and events, and a location-based community organization search.
From there, we started to work on a new website that features an adaptive layout, clear calls to action for donors and new members, news and events, and a location-based community organization search.
