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Bēhance

Ural-Press. 8th of March Gift 2012

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  • Client
    Ural-Press subscription and delivery agency
    Challenge
    To create an idea of an 8th of March present for company’s clients. The gift must communicate emotions of warmth and care.
    Idea
    Men always aim to conquer new horizons and peaks and women domesticate what has been conquered. Women are the keepers of hearth. They create comfort everywhere: not just at home, but also in the office. Comfort in the office is the main idea of the gift.
    Solution
    The embodiment of the isea is threefold: a box of chocolates as a sign of gratitude for the created comfort, a gift dish for its preservation and a “Yoga in the Office” book for an opportunity to keep yourself in shape and good mood.