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Tox-ick: Stormwater Education Campaign

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  • Tox-ick: A Monster of a Problem for Puget Sound
    Stormwater education campaign by Sustainable West Seattle
  • The Puget Sound is sick. Each year 14 million pounds of pollutants wash into the Sound from impervious surfaces like paved streets,sidewalks, and rooftops. Pollutants include motor oil, pesticides, fertilizers, grease, paint, heavy metals, and bacteria. This toxic mix threatens human health, the economic vitality of the region, and the survivability of the Puget’s most emblematic species: salmon and orcas. 
     
    Citizens are the stewards of the same streets, sidewalks and rooftops that convey millions of pounds of pollutants into Puget Sound each year. Sustainable West Seattle believes that by teaching residents about the problem and empowering them with tools to reduce polluted run-off they can help residents establish patterns of behavior that will help restore the Puget Sound to health. 

    Sustainable West Seattle collaborated with Riverbed Design to create a campaign for their Stormwater education program. The campaign included a series of posters highlighting each event in the program, online advertising, and an informational brochure.

    Find out more about the program here.