After the re-positioning of the cruyff brand, transformining it into one cohesive brand with identifiable sublabels. We wanted to take the Cruyff webshop experience to the next level.

My role was to create a design for the online shop which was in line with the, earlier designed, brand sites. Working closely together with the CD, interaction designer and techteam, the shop were succesfully launched in early december with sales doubling in the first two months. Read Less