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Bēhance

The Third Floor Rebrand

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  • The Third Floor Rebrand

    Started by the team that worked with George Lucas on the previsualization of Star Wars: Revenge of The Sith, The Third Floor was in need of a new identity system.

    The Third Floor’s founders met while working with George Lucas on Star Wars: Revenge of the Sith. They’re the most innovative previsualization company in filmmaking, specializing in the digital recreation of action sequences to perfect them before they’re shot for real. They wanted an identity and a presence that reflected their status within the industry.