The Story Unfolds (TSU) is a retail concept that allows creatives and designers alike to publish their own books and sell them right at the store. With a wide selection of both self-published titles as well as books by established authors, TSU gives a sense of prestige to independent authors in how they sell and distribute their creative books. All self-published titles will be given the same treatment as their established counterparts in how they are displayed, packaged, marketed and sold at the store.
The concept of an unfolding origami is used as an analogy to tell the story behind the concept. All of us have a story to tell. It could be a story about our drawings or a story about our photos, or an actual story for a novel. TSU helps unfold them.
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