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The Skinny Nerd Manifesto

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  • Overall Theme: 
    How to go from "scrawny" to "bro" in 13 steps. 
    Back Story:
    I branded the Skinny Nerd Manifesto (written by Steve Kamb). I designed and created a poster containing the entire manifesto. I proceeded to expand the brand by applying elements of the brand to a pamphlet, button and bumper sticker. 
  • The Skinny Nerd Manifesto: branding details
  • The Skinny Nerd Manifesto: poster detail (illustration)
  • The Skinny Nerd Manifesto: poster detail (illustration and type)
  • The Skinny Nerd Manifesto: poster (size = 18x24")
  • The Skinny Nerd Manifesto: here's the poster benching some iron. 
  • Front and back of the pamphlet: glasses lift up to reveal the Skinny Nerd's eyes. Also shown are the button and bumper sticker. 
  • Pamphlet that feels right at home in your front pocket with your pocket protector. 
  • When the pamphlet is completely open, there is a mini version of The Skinny Nerd Manifesto on the other side so that you can take the poster home with you. Mini poster size is 11x17".