Event Direction & Creative Support
Grand International opening of the first Mall in North Africa than 70.000 m2 facility| the biggest in Africa | the third in the world.
We would create a dreaming atmosphere made by interpretations of Mall's mission: luxury | entertainment | fashion.
The concept had to be strictly connected with Mall style & design so we focused about a massive set concept that alternated high tech | international performances | movie | music | nature.
Jennifer Lopez Secret Concert | Movie | Oversized Flowered Sculptures | Aerial Performance | Sophia Essaydi Performance | 80 Dancers Mass Choreography | 30 Models Fashion Show | Semicircular movie videoprojection | Aquarium Spectacular Reveal | Diving show | Musical Show with most famous Moroccan Singers | Musical Fountains | Flying Performance | Fireworks.