The Medium is (not) the Message
- The Medium is (not) the MessageO Meio (não) é a mensagem
[Academic briefing]Group work
Multimedia presentation of the contents of the text 'The Medium is the Message' by Marshall McLuhan. In this presentation the fundamental request as to what was our interpretation of said text and how best to present it to others.
Presentation materials and videos available in this blog. 
The Medium is not the message. What we see and retain at the time is the contents of said message. But it is the medium that allows for the changing in behaviours. (text shown in the video presentation, available to see at the blog).
«For we hear from all directions at once;we do not see that way at all.»- Folded leaflet, with the explanation of the purpose of the exhibition.
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