The Lemon Tree
Identity Design
Identity Design
This brief was to design a logo, stationery and style guide for The Lemon Tree, a new shop opening in a upmarket suburb and specialising in unique gifts and home wares.
The name 'The Lemon Tree' comes from the commonly held wisdom that planting a lemon tree in the garden makes a house a home. The logo is intended to convey a welcoming, relaxed and peaceful feeling while being decorative and tasteful.
For the logo I have used a modified version of the Bigmouth font designed by Timo Kuilder.
The name 'The Lemon Tree' comes from the commonly held wisdom that planting a lemon tree in the garden makes a house a home. The logo is intended to convey a welcoming, relaxed and peaceful feeling while being decorative and tasteful.
For the logo I have used a modified version of the Bigmouth font designed by Timo Kuilder.
Note: This logo is now in use for Lemon Tree of Hanover, a gift shop in Hanover, New Hampshire.
