This client was starting up a medical study and wanted to improve recruiting with a trustworthy, consistent brand. I ended up designing an identity (logo + colors), brochure, poster, and medium- and small-format ads.
Logo kit - logo variations
Logo kit - colors and extensions
Brochure - outside
Brochure - inside
Poster - used in doctors' offices nationwide
Quarter page newspaper ad - I produced a bunch of these, customized per newspaper requirement and local study doctor
"Post-it" ad - again I produced a variety of these to be stuck to the front of local papers nationwide