The Explore & More Store in the Happy Hollow Park & Zoo wanted to increase visitation and revenues, so we put together a series of themed poster, flyer, and vinyl banner campaigns to promote itself throughout the zoo.

I designed each layout focusing on the bright, cheerful, playful nature of the zoo's identity and the wonder that visiting the zoo inspires in both children and adults alike.

Theme 1 - Sophia the Jaguar: While I did not illustrate the jaguar, the grass, or the ladybug, I designed the layout of the posters and chose the color scheme.

Stay tuned for more updates as the summer continues! Read Less