The Exorcist
- Exorcist campaign
Advertise an old movie as if it came out yesterday
Using today's technology
Approach: Possession 
- Website - Allows the user to interact with posessed Regan. You can talk with her, use items and she'll posess your computer by referring to your web browsing history, buddy list and opening/closing windows.
- An application to prank your friends with, over video chat.
Downloadable from the campaign site. - A facebook application that allows you to customize your display picture to spook your friends and promote The Exorcist.
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