The Cafe at MBFC

A logo proposal for the cafe at Barclays, Marina Bay Financial Centre in Singapore. The concept for the cafe logo was to brand the cafe as the favorite venue for the patrons to enjoy their conversations over a cup of coffee. The color was chosen to correlate to the corporate brand.

The logo was then applied onto the environmental graphics. A string of words forms the utensils and beverages to represent the conversation throughout the dining course. The environmental graphic design was super-imposed for presentation purpose.

Work done at Dibrand