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The After Party app project

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  • Concept app for Red Bull Tourbus.
    Red Bull Tourbus is a restored 1960s Fiat 309 with a roof converted to a stage.
    I designed an iOs App to create empathy with the Red Bull Tourbus project and communicate the 2012 italian stops.

    My idea was The After Party.
    A Game App where levels correspond to the tourbus stops.
    In every stop took place a show and of course a party post concert. After the party something got lost and the user has to  find it or the tour will be compromised.
    Ex. "Hei Wake Up! Janet our groupie has lost his bra during the party and our girlfriends are coming!
    Find it before they do or this tour will be fuc***!"
    Be the after party HERO!

  • Role - Art Direction, Design
    Client - Red Bull