Tesco is one of the world's largest retailers and Entertainment is one of their fastest growing categories. We incorporated the above work into a Phase 1 rollout which featured a new visual style more in keeping with Tesco branding and was rolled out onto the following platforms:
- Web: A new user experience and incorporation of Blinkbox functionality.
- Mobile Website: A specific mobile focused user experience with full purchase options.
- Set Top Box: A Tesco branded Set-top-box that gave full HD Freeview functionality plus access to your digital locker and Blinkbox.
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