Showcase & Discover Creative Work Sign Up For Free
Hiring Talent? Post a Job

Showcase & Discover Creative Work

Want to Learn More?
Shuffle ← Back

Volkswagen Touareg : Terrarium

  • Volkswagen Touareg Stand at Barcelona Airport.

    Art Director: Anibal Estrella Haiek
    Copy: Lluis Collelldemont
    Creative Director: Juanra Alfaro
    Account Assist:  Laura del Río
    Realizacion: Shock-Studio
    Musica: Bcn Sound
  • CHALLENGE To launch the New Touareg, with a notorious stand at Terminal 1’s Barcelona International Airport.

    SOLUTION We presented the New Touareg in a giant 24 m2. crystal enclosure (Terrarium) full of snakes.

    RESULTS Great visibility: More than 5 million travelers passed by, spontaneously sharing their pictures and videos through social networks. More than 40.000 views at the exclusive YouTube channel mentioned at the stand.

Project By
About Project
To launch the New Touareg, with a notorious stand at Terminal 1’s Barcelona International Airport. We presented the New Touareg in a giant 24 m2.… Read More
To launch the New Touareg, with a notorious stand at Terminal 1’s Barcelona International Airport. We presented the New Touareg in a giant 24 m2. crystal enclosure (Terrarium) full of snakes. Read Less
Published: April 06, 2011
  • Views433
  • Appreciations18
  • Comments1
Share Project
Project Tags
See all 10 tags See fewer tags
Report
Gallery Sponsor