Teller nicht Tonne - Editorial Design & Illustration
Our bachelor thesis is a campaign against food waste and is subdivide in two parts. The first part is the design of infographics in terms of a book and the second part is the design of posters. The book and the posters visualise the reasons for the excessive food wasting in five different chapters: route of transportation, freshness date, commercial class, vitual water and oversupply.
The campaign is for people of the age between 15 and 30. Therefore the graphics on the posters and in the book are reduced and easy to understand. The aim of this project is to raise peoples awareness for food waste and to deal more careful with groceries.