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TSAOUSIS HOME / Corporate identity

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  • TSAOUSIS HOME // Corporate Identity

    Tsaousis Home has transformed itself from an appliance store into a modern and exciting home store.
    A simple, yet distinct, font logo was designed, inviting the public to focus more on the four product categories and their symbols. The main goal of the revived Tsaousis Home identity is to offer the best shopping experience to its customers. Playful and colorful applications throughout the store have a fresh and positive effect. Additional graphic patterns elevate the company's presence in the market.
  • The concept behind the individual symbols is rooted in geometry.
    Two squares on top of each other resemble a flower and reveal a small house.
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