Baza Seeds is a specialised producer of retail concepts for seeds, flowers, herbs and vegetables and are focused on hobby gardeners. During my in… Read More
Baza Seeds is a specialised producer of retail concepts for seeds, flowers, herbs and vegetables and are focused on hobby gardeners. During my internship at Raddemakkers we decided to create a new product for Basa Seeds that would reach a new target group.
'Drinking Tea' is starting to be really popular in Holland. There are more and more teashops popping up and every restaurant is offering a large range of different and exotic teas. These days people do not want to have a weak and boring tea from a tea-bag, but want to have real, fresh, fragrant herbs. We decided to use this trend to introduce a new product, TEALIGHTFUL.
This new product is a beginners package to plant your own tea herbs and create your own little garden. There are three different herb packages; chamomile, mint and rosemary. The package contains a planting pot, seeds, potting soil and a handbook with recipes and a brief history of the herb.
I created the name and design for the visual identity, including the logo, package design and website. I wanted to create a no-nonsense, eco-friendly, handcrafted visual identity look with a western feeling. Read Less